Beaufort City Council awards $379K in tourism promotion grants

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Beaufort City Council awards $379K in tourism promotion grants

Beaufort City Council approved the awarding of $379,411 in ATAX grants to 14 non-profit local organizations at its January 9th Regular Meeting. This compares to $321,110, when Council last awarded grants in late 2022.

The grants are generated by the State Accommodations Tax (ATAX) revenue, and state law governs the distribution and use of the monies. A certain amount of these revenues is allocated for the grant process to non-profit groups focused on the promotion, marketing, and advertising of tourism. TDAC meets once a year to review, discuss and score applicant presentations for these grants.

The organizations and amounts awarded:

Greater Beaufort-Port Royal Convention & Visitors Bureau (the Destination Marketing Organization (DMO) for the City of Beaufort): $146,000 for destination marketing

Greater Beaufort-Port Royal CVB: $34,500 for sales plan

SC Lowcountry & Resorts Island Tourism Commission: $47,029 for promotion of City of Beaufort and Lowcountry

The Original Gullah Festival: $33,825 for the festival

Gullah Traveling Theatre: $25,950 for Gullah Symposium, and other events

Tabernacle Baptist Church: $23,875 for the Harriet Tubman Monument and Combahee River Raid event

Beaufort Area Hospitality Association: $18,250 for Oyster Festival

Freedman Arts District: $10,625 for Street Chalk Arts Festival

Friends of Hunting Island: $10,500 for lighthouse lens exhibit

Penn Center: $8,075 for Heritage Days Celebration

Port Royal Sound Foundation: $6,650 for reptile displays

Mather School Museum: $6,125 for African-American history programs

South Coast Cyber Center: $4,750 for Cyber Summit

Friends of Spanish Moss Trail: $3,257 for visitor marketing

ATAX grants are awarded as reimbursements for expenses incurred by the organization. The organizations have two years from the date of the award to submit final reports for reimbursement.

 To be considered for a grant, organizations must fill out an application and make a presentation to City’s the Tourism Development Advisory Committee.